Florist Welcome Packet Template
A welcome packet is the multi-page, magazine-quality onboarding doc that makes clients feel like they hired a professional. It rolls the greeting letter, process guide, and FAQ into one cohesive document.
What's included
- Welcome cover page
- Meet your florist section
- Our design process explained
- Timeline and key dates
- What to expect next
- Pricing transparency section
- FAQ answering top 10 client questions
Template preview
Welcome & About
Warm welcome plus a personal 'about the designer' page with your photo. Humanizes the business.
Our Process
A visual 4–6 step breakdown of how you'll go from signed contract to wedding day. Reduces anxiety massively.
Timeline & Milestones
Key dates: final flower meeting, balance due, venue walkthrough, delivery day. Printable reference sheet.
What to Bring
Inspiration photos, swatches, and any color references. Gives the client homework that feels easy.
FAQ
Pre-answers the top 10 questions: substitutions, delivery timing, photo usage, payment, etc.
When to use this template
Send immediately after the deposit is paid — alongside or in place of the greeting letter for higher-end clients who expect premium onboarding.
Pro tips
Design it to look like a magazine — good typography and imagery matters here. This doc is the first impression of your brand.
Include 2–3 past wedding photos with short captions. Social proof earns trust before the first meeting.
Save as a PDF with hyperlinks so clients can click directly to your portfolio or FAQ page.
Use this template free inside Fiory
Florist Welcome Packet Template is one of dozens of professional florist templates included with every Fiory account.
Other templates you might need
Florist Greeting Letter Template
The greeting letter is the first thing a client reads after saying 'yes' to working with you.
Explore →Wedding Consultation Questionnaire
A pre-call questionnaire is the single highest-leverage tool in a florist's workflow.
Explore →Florist Follow-Up Email Templates
Follow-up emails are where most florists leave money on the table.
Explore →Ready to price and propose this arrangement?
Fiory gives you the recipe library, pricing calculator, and proposal builder wedding florists actually need.
- 7-day free trial
- Billed monthly after trial
- Cancel anytime