Too Many Price Shoppers? Change the Page They Find You On
Every inquiry opens the same way: "What's your minimum?" You send a thoughtful reply, they say they're comparing a few florists, and you never hear back, or you hear back with a number a third of what the wedding needs. You are spending your evenings quoting couples who were never going to book at your price, and it is starting to feel like the market is the problem.
Does this sound familiar?
- Marketplace lists sort florists by starting price, so the couple is price shopping before they read a word about you
- The same couple requested pricing from six florists in one sitting; you are the sixth reply
- Your form asks for a name and a date, so the budget conversation happens on your time, on the call
- Your Instagram bio links to a marketplace profile instead of your own site, sending couples back into the list
- You cannot tell which source the price shoppers come from, so you cannot turn it down
Before Fiory vs. After Fiory
Inquiries from a list sorted by price, six quotes per couple, evenings spent on proposals that go nowhere, no idea which source is the problem.
Couples arrive from your own venue page with a budget band already chosen, your proposal starts in minutes, and the lead report shows which channel to keep.
How Fiory solves it
Price shopping is a function of where the couple found you and what the form asked. Put your minimum on your own pages, add a budget band to your inquiry form that starts at that minimum, and build the pages where couples find you alone: your work at their venue, in their tradition, in their city. Fiory's inquiry form carries the date, venue, guest count and budget band into your CRM, so the couples who arrive have already chosen you at your price. Fiory Growth writes those venue, style, city and cost pages for you, into your Fiory website, from $549 a month, billed only after your inquiries grow.
Inquiry form with a budget band that starts at your minimum, straight into your CRM
Every inquiry records the page it came from, so you see which source sends price shoppers
Your included website carries a starting price on every service page
Fiory Growth: venue, style, city and cost pages written into your site, one florist per metro
Monthly lead report showing what each channel books, so you can cut the one that shops
Stop losing time to this problem
Too Many Price Shoppers is one of the most common florist frustrations — and one of the first things Fiory fixes.
More florist problems we solve
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