Fiory.AI - Wedding Florist Software

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Fiory.AI - Wedding Florist Software

Welcome to FIORY

Transform your florist business

Need assistance?

Contact Support
Free Calculator

Ceremony Backdrop Flower Calculator

Ceremony backdrops span everything from a pampas-and-cloth drape to a full floral wall. This calculator gives you three coverage tiers so you can quote accurately whatever the client has in mind.

100–500 stems$260–$1,150 wholesale3.0x–3.2x markup

Flower Recipe

Real stem counts with 2025 US wholesale pricing

White Hydrangea

focal$4.50–$6.50
12

White Garden Rose

focal$3.00–$4.00
18

Blush Spray Rose

secondary$2.00–$3.00
14

White Lisianthus

secondary$2.00–$3.00
14

Pampas Grass (short)

texture$2.50–$4.00
10

Silver Dollar Eucalyptus

greenery$1.00–$1.50
22

Italian Ruscus

greenery$0.90–$1.40
18
Total Stems108

Wholesale Cost

$260–$1,150

Suggested Retail

$820–$3,450

Build this in Fiory →

Interactive Cost Estimator

Adjust stem counts to see your wholesale and suggested retail in real time.

White Hydrangea

$4.50–$6.50

$54$78

White Garden Rose

$3.00–$4.00

$54$72

Blush Spray Rose

$2.00–$3.00

$28$42

White Lisianthus

$2.00–$3.00

$28$42

Pampas Grass (short)

$2.50–$4.00

$25$40

Silver Dollar Eucalyptus

$1.00–$1.50

$22$33

Italian Ruscus

$0.90–$1.40

$16$25

Total Stems

108

Wholesale Cost

$227$332

2.0x3.0x4.0x

Suggested Retail

$682$997

Save this recipe in Fiory →

How to price: markup multiplier guide

The wedding florist industry standard is a 2.5x–3.5x markup on wholesale stem cost. This covers your labor, design time, vessels, overhead, and profit margin. Anything lower means you're effectively running the business at a loss once labor is counted.

2.5x (Budget)

For volume work and low-design lines. Tight margin; only use when client volume justifies it.

3.0x (Standard)

The default healthy-margin wedding florist markup. Covers labor, overhead, and fair profit.

3.5x (Luxury)

For custom design, high-touch brands, and luxury clients. Reflects full-value design work.

Recipe variations by style

How the base recipe adapts for different wedding aesthetics.

Drape + Floral Accent

Chiffon or velvet drape with one concentrated floral cluster at upper corner. Uses ~30% of the full recipe.

Circular Moon Backdrop

Adapt recipe for a 6ft circular frame with asymmetric floral coverage. Uses ~60% of the recipe.

Full Floral Wall

Use the full recipe plus 150 additional carnations for density. This merges into the flower wall tier.

Pampas + Dried Boho

Replace fresh focal flowers with 20 pampas plumes and 15 bleached ruscus stems. Zero refrigeration, very light install.

Save this ceremony backdrop recipe in Fiory

One click to save, edit, and reuse this recipe across every proposal for every client.

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